Gul Ahmed Textile Mills Limited’s (PSX: GATM) New York-based venture Designer’s Linen Inc has signed a multi-year exclusive licensing agreement with the iconic luxury brand Roberto Cavalli.
“This partnership will encompass the development, manufacturing and distribution of home textiles, beach, bath, and tabletop collections under the Roberto Cavalli brand,” GATM’s venture company said in a press release.
It said this collaboration marks a bold new chapter for both companies. “Marrying Roberto Cavalli’s unparalleled legacy of luxury and daring design with Designer’s Linen Inc.’s expertise in premium manufacturing and global logistics, this partnership represents the pinnacle of craftsmanship and innovation within the home category,” the statement added.
The debut collection, showcasing the finest in quality and design, will be unveiled at Heimtextil in Frankfurt (Germany) on January 14, 2025. This launch reflects a shared commitment to bringing sophisticated style and exceptional products to discerning customers around the globe.
Roberto Cavalli is a leading Italian brand in fashion, accessories, and luxury lifestyle.
The Roberto Cavalli portfolio is positioned within the luxury segment and includes the Home, Junior, Perfumes, Watches, Eyewear, and Just Cavalli collections. Roberto Cavalli Spa is currently owned by Auriel Investment SA.
Designer’s Linen Inc. is a partnership between Gul Ahmed Textile Mills Limited, a leading global textile conglomerate, and American Homes and Textiles Inc., a diversified home textile solutions company based in New York.
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